By Marcus Flynn, tracking and attribution editor. Updated 14 September 2026.
What it costs
No public price or self-serve plan is published. Access starts by booking a demo; the vendor does not advertise a free trial.
No public price or self-serve plan is published. Access starts by booking a demo; the vendor does not advertise a free trial.
Read from the vendor's own pricing page and current as of 29 September 2026. The headline tier is rarely the real bill; add the automation, faster data and extra seats you would actually run.
Is it worth it?
What works
- Causal experiments and media mix modeling work together, so budget recommendations are checked against observed lift rather than trusted from one modeled number.
- Measures channels that may leave no useful click path, including connected television, audio, offline and upper-funnel media.
- The Media Plan Optimizer turns saturation and diminishing-return curves into channel-allocation recommendations.
- A serviced implementation gives the brand methodological support for experiment design, market selection and stakeholder adoption.
What to watch
- The vendor publishes no price, self-serve plan or free trial. Buyers start with a demo and need the full platform fee, experiment scope, onboarding work and contract terms in writing.
- Independent coverage flags a high entry barrier, so a small advertiser may not have enough spend, conversion volume or geographic spread for useful holdout tests.
- Onboarding is data-heavy. User reports describe substantial work gathering spend and outcome reports across networks before the first useful read.
- The output is modeled and experimental, so it will not reconcile to Meta, GA4 or Shopify. The vendor pages we checked do not promise to send conversions back to ad platforms.
Frequently asked questions
How much does Measured cost?
No public price or self-serve plan is published. Access starts by booking a demo; the vendor does not advertise a free trial.
Is there a free trial or free tier?
No free trial is advertised.